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Paid Search (SEM) Marketing
Organic Search (SEO) Marketing
Paid Social Marketing
Many of our longest-running and highly successful client projects are focused on lead gen. We helped successfully restructure and build the marketing programs for a few companies that own hundreds of medical clinics across the US, large enterprise software companies, companies that sell online certifications, and smaller B2B tech startups.
Prior to working at LyteYear, many of our team members served as digital marketing managers and directors at large eCommerce and/or brick-and-mortar retailers. A core differentiator that we bring to the table is the ability to build, execute, and manage multi-channel marketing programs for Fortune 50 retailers from the perspective of an internal director.